Digital signage replaces traditional Menu Boards

Media Department

Competition in the restaurant industry is growing daily in Ireland. Fast food outlets and delis are working harder than ever before to give themselves the edge over their competitors. One device used to achieve this is the digital menu board.

Digital menu boards are being installed in place of dated static displays. Almotech’s menu boards consist of high definition screens displaying the menu, along with high quality video footage of the products advertised. In addition, the menus can be set to change at different stages of the day, meaning that the operator can display different menus for breakfast, lunch and dinner. All menus and videos are remotely designed and maintained by Almotech’s in-house graphic designers.

Digital signage is proven to be more effective than traditional printed forms. According to Nielsen Research, 74% of customers surveyed noticed the monitors at the point of sale, which was at least 23% higher than standard posters or other forms of advertising.

Based in Co. Galway, Almotech are market leaders of the Irish digital signage industry. We design, build and maintain all of our own video players. For more information about our digital signage or our digital menu boards, click here or contact us here.

References:

• Nielsen

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